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Marketing Specialist

Randstad USA

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**Marketing Specialist, Bicycle & Motorcycle Braking Components** Join a leading manufacturer in the high-performance bicycle and motorcycle braking industry. We are looking for a hands-on Marketing Specialist to execute our full marketing blueprint across the USA and Canada. This role involves planning, from creating product updates and sales strategies, to managing all external communication. You will run the brand's outward messaging by writing press releases, talking to industry media, and managing our local website and content for digital platforms. You will serve as the digital community manager, actively tracking forums for customer feedback and overseeing social media presence. A critical part of the role is planning and organizing the full schedule of industry trade shows and consumer events. Additionally, you will monitor our sports sponsorship programs, managing the budget and handling all logistics for material and product orders. This position is ideal for someone who is ready to execute a full marketing plan for an exciting, growing brand.

salary: $18 - $25 per hour

shift: First

work hours: 8 AM - 5 PM

education: Bachelors

Responsibilities

Marketing Strategy & Execution

  • Help create and run full marketing campaigns covering product updates, how we sell, and all customer communication (online, in-store displays, PR, and social media).
  • Lead brand promotion through specific content, event attendance, and building relationships with industry influencers.

External Communications

  • Manage our outward-facing messages: write local press releases, talk to specialized industry media, and track where our company is mentioned.
  • Work with the Global Marketing team to update our local website and create content for newsletters and digital platforms.

Digital Community Management

  • Act as the brand's voice online: manage our social media presence, track public forums for customer feedback, and respond to all company mentions.

Events and Sponsorships

  • Plan and organize our schedule for attending trade shows and consumer events in the market.
  • Manage our sports sponsorship program: monitor the budget, manage the activity of sponsored riders/teams, and handle all product/material orders and delivery logistics.

Skills

  • Adobe (3 years of experience is required)
  • Photoshop
  • Verbal Communication
  • Creativity
  • Editing
  • Acrobat
  • CREATIVE MARKETING (2 years of experience is required)
  • Direct Marketing (2 years of experience is required)
  • interactive marketing (2 years of experience is required)
  • Marketing Communications (2 years of experience is required)
  • Marketing Research (2 years of experience is required)
  • Search Engine Marketing (2 years of experience is required)
  • digital marketing (2 years of experience is required)
  • social media marketing (2 years of experience is required)
  • press releases (2 years of experience is required)

Qualifications

  • Years of experience: 3 years
  • Experience level: Experienced

Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected].

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.

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Job Type

Job Type
Full Time
Salary Range
USD 18 - 25 yearly
Location
Orlando, FL

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