Digital Marketing Coordinator

Company Description

AXA is a leading financial protection company, committed to fostering and maintaining a diverse, multicultural and inclusive environment, and one of the nation's premier providers of life insurance and annuity products. The organization was established in 1859 and we are committed now more than ever to helping clients meet financial goals in all stages of their lives. One of the hallmarks of our proud heritage is providing world-class customer service.

We're always looking for smart and talented people to help us develop new and innovative ways to expand our product portfolio, reach new customers and serve well the clients already a part of the AXA family.

Job Purpose

The Marketing Coordinator/Digital Integration Specialist plays a key role in the success of the Branch and has an ongoing role in support of the Branch/District offices.

The Marketing Coordinator/Digital Integration Specialist is responsible for proactive outreach, ongoing support/training, and acceptance/usage of AXA initiatives by the Field.

This overview is a general summary of the Marketing Coordinator/Digital Integration Specialist workflow and responsibilities may change as a percentage of workflow and/or be revised as business conditions dictate.

Business Development- 30%

Coordinates New Agent (DSF and ESF) "Onboarding".

o Create FP Biography

o Coordinate announcement mailing on DM letterhead to the new DSF's "natural market".

o Provide "Community Involvement to Personal Business" training.

o Plan and coordinate New Agent launch party.

Responsible for Branch/District Announcements and Communications.

Plans and Coordinates Seminars and Client Events

Point of contact for Community Relations.

o Build and maintain local college and business group relationships.

Branding - 30%

Create and maintain FP Biographies.

Maintain Central Florida Branch Website and social media presence.

Create and maintain FP Credibility Brochures.

May coordinate community outreach projects to build AXA awareness.

May coordinate local public relations campaigns in coordination with AXA Corporate Marketing and/or Branch Compliance.

Digital Integration - 30%

• Responsible for DSF start-up establishing an AXA digital presence.

o HWI, eApp, PaperClip, Social Media, SF.com, etc.

• Ongoing FP digital presence support including close-out support of departing FPs.
• Branch point-of-contact for ESF digital presence updates.
• Host training sessions for FPs on various digital initiatives to build acceptance.

o May provide one-on-one support as needed.

• Local Branch Champion for SalesForce.com
• Tier 2 contact for Digital Integration concerns and/or problems

o May escalate Tier 2 issues to BOM for Tier 3 resolution as needed.

Operations - 10%

Will support the Central Florida Branch in various operational capacities including, but not limited to:

o New Business Support

Facilities and Core Operations

Qualifications

• Strong technology skills
• Research and data gathering ability
• Analytical skills
• Ability to read and interpret documents
• Strong organizational skills
• Advanced problem solving skills
• Advanced negotiation skills
• Excellent verbal and written communication skills
• Ability to prioritize tasks
• Ability to manage multiple projects
• Microsoft Office experience (intermediate level or above) required

Microsoft Visio experience strongly preferred

Other information

NOTE: AXA participates in the E-Verify program.

In addition to competitive compensation and an outstanding benefits package including 401 (k) and medical programs, we offer the opportunity for continued professional development in a congenial corporate environment.

AXA is committed to providing equal employment opportunities to our employees, applicants and candidates based on individual qualifications, without regard to race, color, religion, gender, gender identity and expression, age, national origin, mental or physical disabilities, sexual orientation, veteran status, genetic information or any other class protected by federal, state and local laws.